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What is Link Equity/Link Juice?
Link equity, also commonly known as link juice, is a crucial concept in the field ...
What Are Long-Tail Keywords?
In digital marketing, particularly search engine optimization (SEO), the term “long-tail keywords” often surfaces in ...
What is a Marketing Funnel?
A marketing funnel is a strategic model that represents the journey a customer takes from ...
What is Media Mix Modeling?
Media Mix Modeling (MMM) is a statistical analysis technique used in marketing to measure the ...
What is Metadata?
Metadata is a term often used in the field of marketing, digital content, and data ...
What is Mobile-First?
“Mobile-First” refers to a design philosophy and development approach that prioritizes the mobile user experience ...
What is Multi-Channel Marketing?
Multi-channel marketing refers to using multiple platforms and communication channels to reach and engage with ...
What is Mobile Page Optimisation?
Mobile Page Optimisation refers to the process of ensuring that a website is designed and ...
What is “Nofollow”?
In digital marketing and search engine optimization (SEO), the term “nofollow” holds significant importance. A ...
What is Off-Page Optimisation?
Off-page optimization (SEO) is a crucial aspect of SEO that involves all the actions taken ...
What is On-Page Optimization?
On-page optimization, or on-page SEO, refers to optimizing individual web pages to rank higher and ...
What is Organic Traffic?
Organic traffic refers to the visitors who come to a website through unpaid search results ...